The Kroger Co.

KR · NYSE · Stock · Consumer Defensive
$63.63
+1.47% today
Delayed price,

What The Kroger does

The Kroger Co. operates as a food and drug retailer in the United States. The company operates combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and its multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys. The company's marketplace stores offer full-service grocery, pharmacy, health and beauty care, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and its price impact warehouse stores provide grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. It also manufactures and processes food products for sale in its supermarkets and online; and sells fuel through its fuel centers. The company sells its products through its stores, fuel centers, and online platforms. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.

Key facts

Sector
Consumer Defensive
Industry
Grocery Stores
Market cap
$37.58B
P/E (ttm)
35.4
Forward P/E
11.6
Dividend yield
2.45%
Beta
0.35
Profit margin
0.7%
Employees
400,000
Headquarters
Cincinnati, OH, United States
Exchange
NYSE

Performance

1 Month
+6.1%
3 Months
+8.2%
6 Months
-6.7%
1 Year
-7.8%
5 Years
+53.2%
$54.1552-week range$76.58
Biggest setback — last 12 months
-25.1%
9 Mar 2026 → 15 Jun 2026
Fell from $75.60 to $56.61 — its sharpest sustained decline this year.
Biggest run-up — last 12 months
+27.0%
5 Jan 2026 → 9 Mar 2026
Ran from $59.51 to $75.60 — its strongest sustained advance this year.

Price outlook — trend & volatility model

● Trend: Above long-term trend
Price sits above its 200-day average, but the shorter-term averages are not cleanly aligned above/below it.
HorizonBear case (−1σ)Base caseBull case (+1σ)
1 Month$58.57 (-8.0%)$63.63$69.13 (+8.6%)
3 Months$55.12 (-13.4%)$63.63$73.46 (+15.4%)
6 Months$51.93 (-18.4%)$63.63$77.96 (+22.5%)
12 Months$47.74 (-25.0%)$63.63$84.81 (+33.3%)
Statistical, not machine-learning: a random-walk (no assumed drift) volatility model built from this ticker's own realized price history, plus a purely descriptive moving-average trend read. Illustrative only — not a price target and not financial advice. The bear and bull cases sit one standard deviation (1σ) below and above today's price, a range that covers about 68% of the outcomes the model treats as plausible, not a 68% chance of either case. Annualized volatility used: 28.7%, blended from this ticker's own 3-month and 1-year realized price history. Base case is deliberately flat — this quantifies a possible range, not a directional prediction. See the full model, including wider (≈95%) bands →

Comparable companies

Recent headlines

Recent insider activity

Acquired 12,769 shares — DEMARTINO EMILEE F., Executive Vice President · 2026-09-28
Sold 269 shares at $58.74 — Shaffer Megan N., Group Vice President · 2026-09-28
Sold 1,677 shares at $58.74 — Vincent George H., Executive Vice President · 2026-09-28
Sold 121,707 shares at $60.68 — Adcock Mary Ellen, Executive Vice President · 2026-09-21
Acquired 50 shares at $57.94 — Sutton Mark S, Director · 2026-09-02
Source: SEC Form 4 filings. An "acquired" entry with no price is typically a stock award or option exercise rather than an open-market purchase. Search all insider trades →

Learn the basics

Prices and company data are delayed reference figures from public sources (Yahoo Finance, SEC EDGAR) and may be inaccurate or out of date. This page is informational only — it is not investment advice or a recommendation to buy or sell any security. Past performance does not indicate future results.