eBay Inc.

EBAY · NasdaqGS · Stock · Consumer Cyclical

$120.28

-2.14% today

Delayed price, 2026-10-18 04:18 UTC

What eBay does

eBay Inc., together with its subsidiaries, operates marketplace platforms that connect buyers and sellers in the United States, the United Kingdom, China, Germany, and internationally. Its marketplace platform includes its online marketplace at ebay.com, off-platform businesses, and the eBay suite of mobile apps. The company's platforms enable users to list, sell, buy, and pay various products. The company was founded in 1995 and is headquartered in San Jose, California.

Key facts

Sector

Consumer Cyclical

Industry

Internet Retail

Market cap

$53.52B

P/E (ttm)

25.3

Forward P/E

17.9

Dividend yield

1.03%

Beta

1.32

Profit margin

18.6%

Employees

12,300

Headquarters

San Jose, CA, United States

Exchange

NasdaqGS

Website

www.ebayinc.com

Performance

1 Month

+7.5%

3 Months

+7.3%

6 Months

+14.9%

1 Year

+30.7%

5 Years

+78.3%

$78.0352-week range$124.59

Biggest setback — last 12 months

-16.8%

20 Oct 2025 → 17 Nov 2025

Fell from $97.20 to $80.84 — its sharpest sustained decline this year.

Biggest run-up — last 12 months

+48.8%

17 Nov 2025 → 12 Oct 2026

Ran from $80.84 to $120.28 — its strongest sustained advance this year.

Price outlook — trend & volatility model

▲ Trend: Uptrend

Price is above its 20-, 50- and 200-day averages, each stacked above the next — a classic technical uptrend structure.

Horizon	Bear case (−1σ)	Base case	Bull case (+1σ)
1 Month	$108.64 (-9.7%)	$120.28	$133.17 (+10.7%)
3 Months	$100.83 (-16.2%)	$120.28	$143.48 (+19.3%)
6 Months	$93.73 (-22.1%)	$120.28	$154.35 (+28.3%)
12 Months	$84.53 (-29.7%)	$120.28	$171.14 (+42.3%)

Statistical, not machine-learning: a random-walk (no assumed drift) volatility model built from this ticker's own realized price history, plus a purely descriptive moving-average trend read. Illustrative only — not a price target and not financial advice. The bear and bull cases sit one standard deviation (1σ) below and above today's price, a range that covers about 68% of the outcomes the model treats as plausible, not a 68% chance of either case. Annualized volatility used: 35.3%, blended from this ticker's own 3-month and 1-year realized price history. Base case is deliberately flat — this quantifies a possible range, not a directional prediction. See the full model, including wider (≈95%) bands →

Comparable companies

Ollie's Bargain Outlet Holdings, Inc.

Recent headlines

EBay’s Stock Rally Hits a New High. Why It’s Such a Big Winner This Year. — Barrons.com eBay Jumps 5% to a 52-Week High on a Recycled GameStop Rumor — Moby What Changed In eBay's Story? — Trefis eBay Jumps 5% on Takeover Speculation; Etsy Rallies 7%, Shopify Holds Flat — 24/7 Wall St.Here's How Much You'd Have If You Invested $1000 in eBay a Decade Ago — Zacks The Call eBay Bulls Got Right — Simply Wall St.

Recent insider activity

Sold 22,220 shares at $106.96 — IANNONE JAMIE, President and CEO · 2026-10-07

Sold 56,460 shares at $108.03 — IANNONE JAMIE, President and CEO · 2026-09-17

Sold 5,191 shares at $108.03 — WELLINGTON SAMANTHA, SVP, Chief Legal Officer · 2026-09-17

Sold 12,276 shares at $108.03 — Boone Cornelius, SVP, Chief People Officer · 2026-09-17

Sold 35,229 shares at $108.03 — Loeger Julie A, SVP, Chief Growth Officer · 2026-09-17

Source: SEC Form 4 filings. An "acquired" entry with no price is typically a stock award or option exercise rather than an open-market purchase. Search all insider trades →

Learn the basics

What is a stock? Understanding risk and reward Why diversification matters

Prices and company data are delayed reference figures from public sources (Yahoo Finance, SEC EDGAR) and may be inaccurate or out of date. This page is informational only — it is not investment advice or a recommendation to buy or sell any security. Past performance does not indicate future results.